our story

i am
equeene

our story

British designed equestrian X Gym wear Fusion Brand

our ethos

Equeene Equestrian is a British brand with a clear goal: to offer our customers a unique range of high-quality, technically brilliant riding clothes at a price that doesn't break the bank. We design riding clothes as riding clothes should be designed. We have been stuck in the past for too long, having to ride in thick, uncomfortable and unflattering materials, whilst gym goers and sports enthusiasts have benefitted from the very best in technical fabrics. It's time for a change!

All of our riding clothes are made from the very best four-way stretch material, offering ultimate comfort and movement. They are breathable, quick-drying, functionable have a modern and appealing design. Our goal is to develop high-quality functional clothing for equestrians all over the world. 

As equestrians ourselves, we know that our clothes have a lot to live up to. Equestrians work HARD! So our clothing has to work hard too, it has to stand up to the elements, be tough, be durable... and last!

We don’t believe in elitism, we want every single equestrian to feel just as good as the next. We therefore aim to create products with a flattering design, technical performance, contemporary feel and at a realistic price meaning that the brand is readily accessible to all.

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our founder

EQUEENE CEO and founding director Kat Stacey has worked in the equestrian world for over 15 years. From leaving school to take up an apprenticeship at an event yard, becoming head girl for an international showjumper and grooming internationally, to running her own busy dealing, and competition livery yard, Kat has an unique vantage point for knowing exactly what works in equestrian fashion, and understanding exactly what the consumer wants.

Kat still works as a yard manager for a busy livery yard in Dorset whilst producing and competing her own horse, 5 year old homebred mare, sass-queen, diva, princess, love of her life, Isla (KS KILLER QUEEN) in British Showjumping. (Hence the name EQUEENE!) So if you think that these products haven’t been through the absolute ringer in testing, you are sadly mistaken!

Kat noticed a real gap in the market for a contemporary, middle of the range clothing brand. There seemed to be an awful lot of cheaper brands on the market offering incredible price tags but with a real concern as to the longevity of these items for someone who say, works on the yard six days a week. On the other hand, there is a great deal available at the higher end of the market, but when you spend hundreds of pounds on a single pair of breeches, the last thing you want to do is get them trashed up the yard! 

Surely it was possible to create a brand of equestrian sporting clothing with the technical abilities and functionality to withstand the hardest of working equestrians, and still look just as fabulous on someone who just wants to hack out once a week?! 

 

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